Aquapearl Palawan

Aquapearl has operated as a family-run jeweler for more than 25 years, built specifically around South Sea pearls sourced from Palawan - a province long tied to pearl cultivation, which the business frames as a legacy passed down through generations of the family rather than a sourcing relationship built from scratch. The collection covers necklaces, earrings, bracelets and unisex pieces, most set in 14k or 18k gold, spanning a wide price range from roughly ₱6,500 up to ₱175,000, which suggests the shop serves both casual souvenir buyers and higher-end collectors under one roof. A notable turn in the business's history came during the pandemic lockdowns, when Aquapearl pivoted to selling through social-media livestreams to reach customers directly while physical tourism to Palawan had stopped - a shift the business credits with strengthening its market position well beyond the crisis itself, rather than treating it as a temporary stopgap. The physical counter today sits on the second level of SM City Puerto Princesa, open long hours daily from 7am to 10pm, giving visitors a straightforward stop to see and buy pearls in person after the livestream-driven expansion built a wider customer base online. For anyone wanting Palawan pearls specifically tied to a Palawan-based, multigenerational seller rather than a reseller, that combination of physical counter and direct livestream sales is the distinguishing feature.