Bobby Jones

Bobby Jones is an American golf-apparel brand introduced in 1989 as a tribute to Robert Tyre 'Bobby' Jones Jr., the amateur golfer who in 1930 became the only player to win all four major championships open to him in a single calendar year — golf's original Grand Slam. Jones also helped design Augusta National Golf Club and co-founded the Masters Tournament. The apparel company, which markets itself on the values of 'character, integrity, respect, consistency,' has operated for over three decades and has moved its corporate base to Atlanta. It licenses the Jones name and legacy through the Jones family's Jonesheirs organization and continues to release collections referencing his career and American golf heritage. In 2026 it partnered with outerwear maker Sunice to unveil new collections at the PGA Merchandise Show, and it marked the United States' 250th anniversary with a Patriot Collection referencing the country's founding era.