ISAGO Jewelry at Sarinah

ISAGO is an Indonesian jewelry brand working in 14-karat recycled gold and lab-grown diamonds, positioning itself around sustainability claims - the company states its collections generate 63% lower carbon emissions and use seven times less water per production carat than conventional mined-gold jewelry. It opened a store-in-store at Sarinah, central Jakarta's landmark department store and one of the city's oldest retail buildings, with an official launch on September 6, 2024. The Sarinah location joined other ISAGO retail points, including a presence at Central Store in the Grand Indonesia mall. The brand frames its combination of recycled metal and lab-grown stones as a fine-jewelry alternative to traditionally mined and newly refined materials.