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Tired City

Hanoi

What Tired City is known for

Hanoi design brand founded in 2016, printing work by young Vietnamese artists — including the 'Thirty-Six' collection inspired by Hanoi's 36 Old Streets — onto clothing, prints and stationery.

TiredCity is a Hanoi-based design brand founded in 2016 with a mission to support young Vietnamese artists by putting their original artwork onto clothing, prints, postcards, stickers and other merchandise. Rather than an in-house design team, the company works directly with individual Vietnamese illustrators, licensing their work across product lines - for example, the 'Thirty-Six' collection reimagines Hanoi's historic 36 Old Streets through work by artist Giang Gió, while the 'Traditional Melodies' line reinterprets Vietnamese folk imagery through the art of Chung Pham. The brand has operated multiple retail locations across Hanoi's Old Quarter, drawing tourist and local foot traffic as a stop for wearable, artist-made souvenirs rather than generic tourist merchandise.

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Best for — Hanoi prints of young Vietnamese artists' work on clothing and objects

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