Why it belongs in ORBIS
Greek resortwear label founded in Thessaloniki by sisters Labrini and Stella Stavrou, rebranding a decades-old family clothing business around 2014. Designs draw on Greek mythology and traditional embroidery, in natural cotton and linen fabrics made in Greece.
Ancient Kallos is a Greek fashion label built on a family clothing business that sisters Labrini and Stella Stavrou took over and rebranded, reworking a family operation the company's own site describes as running since 1982. The idea crystallized during a summer trip to Santorini and Ithaca around 2014. Designs draw on Greek mythology and traditional embroidery, using cotton and linen, with production kept entirely in Greece. The brand is headquartered in Thessaloniki, not Athens.