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Douglas

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What Douglas is known for

German perfumery and cosmetics chain founded in Hamburg in 1910, headquartered in Dusseldorf under Douglas Group; operates roughly 1,850+ stores across Europe, including several branches in Florence.

Parfumerie Douglas traces to a perfumery that opened on Hamburg's Neuer Wall in 1910. It became part of what is now Dusseldorf-headquartered Douglas Group after predecessor company Hussel Susswarenfilialbetrieb GmbH acquired Parfumerie Douglas in 1969. Today Douglas operates as a beauty and fragrance retail chain across roughly 19-20 European countries with close to 1,850-1,900 stores, selling third-party perfume, cosmetics and skincare brands. It maintains multiple branches in Florence, including locations on Via dei Mille and Via Panzani.

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Best for — Mainstream fragrance counters.

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