Peter Werth

Peter Werth founded his London menswear label in 1975 in Islington, north London. The brand's early inspiration drew from sharper, more formal styling traditions rooted in working-class 1970s culture. Collections evolved from contemporary knitwear through outerwear, shirting, blazers, and fine jerseywear into shoes and accessories—building a comprehensive wardrobe. The brand emphasizes 'high quality British contemporary menswear' with classic wardrobe essentials and seasonal collections. Product categories span long and short-sleeved shirts, polo shirts and t-shirts, knitwear (sweatshirts and jumpers), coats and jackets, footwear (formal shoes, casual shoes, boots, loafers, brogues, sandals), and accessories (bags, wallets, belts, hats, scarves, gloves). Peter Werth navigated significant challenges during the 2008 financial crisis, entering administration in 2011 and placing 70 jobs at risk before JD Sports acquired the brand, intellectual property, and stock. The acquisition saved 68 jobs at Peter Werth concessions. The brand relaunched with fresh direction and new website presence in October 2019, re-establishing itself after a period of market absence. The brand continues to offer flexible payment methods and regular sales alongside core collections.