Pierre Lannier

Pierre Lannier is a French watchmaking house founded in 1977 in Alsace by Beatrice and Jean-Paul Burgun, now in its second generation under Pierre Burgun's leadership. The company relocated in 1985 to Ernolsheim-lès-Saverne, 40 minutes from Strasbourg, where it remains headquartered. The brand's origin reflects an unconventional entry into watchmaking: the Burguns began in the distribution business during a European trip and decided to launch their own brand from their dining room, initially partnering with France Ebauches for Swiss quartz movements and sourcing components from the Haut-Doubs region. Pierre Lannier positions itself as one of the last French watch designers and manufacturers, combining heritage with affordability across five continents. The label emphasizes refined, elegant timepieces at accessible prices, reflecting a commitment to making French watchmaking available beyond the luxury tier. Today, the company balances family ownership with international reach, maintaining production standards while distributing to a global customer base seeking French horological craft.