What Acca Kappa is known for
Grooming and fragrance house founded 1869 near Treviso by German bristle merchant Hermann Krüll, who began in Venice trading bristles before entering brush manufacturing; historically brush supplier to the British Royal Family, it launched its first fragrance, White Moss, in 1997.
Acca Kappa was established in 1869 by Hermann Krüll Sr, a young Prussian merchant who started his career in Venice trading bristles before taking a partnership at a brush-making factory outside Treviso, which became the company's base. The original business focused on premium brushes and grooming accessories made from fine imported materials; the quality of the work earned Acca Kappa recognition as official brush supplier to the British Royal Family, and by the early 2010s it had become Italy's leading brush manufacturer. The house moved into fragrance relatively late in its history: 1997 saw the launch of its first perfume, White Moss, an aromatic unisex scent built on fresh, spicy and musky notes. What began as an artisanal brush workshop has grown into an internationally distributed grooming and fragrance house, still headquartered in the Treviso area.
How ORBIS reads this city
Best for — White Moss and wooden brushes.
Made in Treviso.
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- Golden Goose — Venice
- NasonMoretti — Venice
- Original Murano Glass — Venice
Where next
- Kungyokudo — Kyoto
- Farmacia Santa Maria Novella — Rome
- Al Majed for Oud — Riyadh
In the Journal
Hand-curated for ORBIS · no paid placement