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Folk

London

What Folk is known for

London menswear and womenswear label founded in 2000 by Scottish-born designer Cathal McAteer; still independently owned, with five stores across London and a following that includes musicians and artists drawn to its understated, texture-driven separates.

Folk Clothing was founded in London in 2000 by Cathal McAteer, a Scottish designer who had worked as a clothing buyer in Glasgow before moving to London to start his own label. The name 'Folk' was chosen to suggest something democratic. McAteer's design approach favors clothes that are easy to wear, built with attention to fabric texture and subtle detail. A quarter-century on, Folk remains independently owned and operates five bricks-and-mortar stores in London.

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Best for — Subtle detail polos; Subtle details, understated

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