What Kusmi Tea is known for
Founded in 1867 by Pavel Kousmichoff in St Petersburg and relocated to Paris after the Russian Revolution, Kusmi Tea now produces its organic, B Corp-certified blends — including the historic Anastasia recipe — in Normandy.
Kusmi Tea's founder, Pavel Kousmichoff, left home at 14 to work for a St Petersburg tea merchant, and was given a small tea house of his own on his marriage in 1867 — the year the brand now dates itself to. The business grew quickly under him: a favorite of Russian nobility by 1880, and a chain of roughly ten tea houses by 1901. That history ended with the Russian Revolution, when the family relocated the business to Paris in 1917, carrying the Russian tea tradition — and recipes like the historic Anastasia blend — into French retail.
The brand now operates from Paris with production based in Normandy, where it makes its teas to organic and B Corp-certified standards — a very different operational footprint from the imperial-era tea houses it descends from. The catalog runs past 100 varieties, spanning the historic Russian-style recipes alongside newer wellness-oriented lines, including the organic Detox series launched in 2007. What ties the current business to its 1867 origin is mostly Anastasia and the brand's colorful tin packaging, both treated as a throughline to the St Petersburg tea house Kousmichoff built before the family ever set foot in Paris.
How ORBIS reads this city
Best for — Anastasia blend and colorful tins from the 1867 St Petersburg house
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