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Oftt

Berlin / Online

📍 Rosa-Luxemburg-Straße 23, 10178 Berlin, Germany

What Oftt is known for

Berlin sustainable fashion label built around ten numbered wardrobe essentials (T-shirts through coats), founded by creative director Ashley Marc Hovelle. Uses organic, rainwater-grown cotton and fair-factory production in Portugal; flagship store on Rosa-Luxemburg-Straße.

Oftt is a Berlin-based sustainable fashion brand whose collection is deliberately limited to ten numbered wardrobe staples, created by creative director Ashley Marc Hovelle. Cotton is described as grown organically largely using rainwater, and knitwear is made in Germany using yarns from Italy, while other garments are produced in ethically audited factories in Portugal. Oftt operates a flagship store at Rosa-Luxemburg-Straße 23 in Berlin's Mitte district.

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