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On The Wild Side

Paris / Online

What On The Wild Side is known for

French clean-beauty brand founded in 2018 by Anne-Sophie Nardy, a former L'Oreal and L'Occitane cosmetics executive; makes certified-organic, vegan skincare and haircare from wild-harvested plant actives collected in French forests.

On The Wild Side is a French cosmetics brand founded in 2018 by Anne-Sophie Nardy, who spent roughly a decade in the conventional cosmetics industry, including roles at L'Oreal and L'Occitane, before starting her own label; the company began commercializing products in 2019. Nardy comes from a family of pharmacists, and trade coverage describes a move from Paris to Bordeaux as part of what shaped her focus on nature-derived formulation. The brand's positioning centers on 100%-natural, certified-organic and vegan skincare and haircare, built around wild-harvested plant actives collected within French forests rather than cultivated or synthetic ingredients.

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Best for — Botanical skincare made with wild plant extracts and minimal formulas

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