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Asphalte

Paris / Online

📍 40 rue des Petits Carreaux, 75002 Paris

What Asphalte is known for

French clothing brand founded 2016, B Corp certified, emphasizing durable everyday pieces made in Europe through a sustainable preorder model.

Asphalte was established in 2016 by William Hauvette and Rodolphe Gardies in Bordeaux with the mission to produce fewer, better-quality garments. The brand operates on a preorder business model to eliminate overproduction and maintains B Corp certification (awarded April 2024 with a score of 87.9). All pieces are manufactured in Europe from natural or recycled materials. The company has sold over 1.2 million items and reported revenues of €29 million in 2023. Signature pieces include the Fisherman's Jacket, denim, and chinos in natural fibers. Asphalte offers a "Satisfied or money-back" guarantee and free returns, plus a Paris retail location opened September 2024.

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Best for — Preorder-based French clothing built for everyday durability

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