What Diega is known for
Paris womenswear label founded in 2001 by Carole Petit, who drew on her father's tailoring background for a bohemian, worldly aesthetic; known for relaxed tailoring in linen, silk and cotton meant to outlast fast seasonal turnover.
Diega was founded in Paris in 2001 by Carole Petit, who grew up around her father's tailoring business and drew on that craft background for her own label. The brand's collections combine that garment-making heritage with a bohemian, worldly sensibility, working largely in linen, silk and cotton. Diega describes its approach as building relaxed, menswear-influenced pieces meant to last rather than following fast seasonal turnover, and its designs pull on folkloric patterns and textures from a range of traditions.
How ORBIS reads this city
Best for — Relaxed-tailored blazers, trousers, and prints for easy chic
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