Why it belongs in ORBIS
Copenhagen menswear label founded in 2017 by Kasper Juhl Todbjerg and Oliver Abrenica, producing collections from biodegradable fabrics and deadstock materials in the brand's own city micro-factory.
Isnurh is a Copenhagen menswear label founded in 2017 by Kasper Juhl Todbjerg and Oliver Abrenica. The brand positions itself at the intersection of luxury and contemporary design, built around an in-house micro-factory in Copenhagen where much of its production happens on-site. Its stated environmental approach includes biodegradable fabrics, waterless printing technology, regenerated fibres and deadstock materials, aiming to keep production local and reduce waste. Isnurh's sustainability focus earned it a place among ten international brands selected for S|STYLE, the sustainable-fashion platform at Pitti Uomo 104 in Florence in June 2023.