What Mason's is known for
Italian trouser house founded in 1974 by Giorgio Martini in Carrara, Tuscany, building on his father Vilmo's tailoring workshop; known for chinos and cargo pants influenced by South American military uniforms.
Mason's was founded in 1974 by Giorgio Martini, whose family's tailoring roots go back to his father Vilmo Martini's respected pattern-making workshop in Marina di Carrara, a Tuscan town known for its marble quarries. A trip to South America, where Giorgio Martini encountered garments worn by Colombian liberation-army fighters, shaped the rugged, functional aesthetic of the brand's first collection. The company remains family-run, with Martini, now company president, working alongside his sons Nicola, Vilmo, and Giuseppe; its headquarters is registered in Carrara. The brand name is a nod to San Francisco's Powell-Mason cable car line rather than to any Italian place name.
Best for — Military-heritage chinos cut with Tuscan polish from an Italian trouser house.
Italy
Where next
- Muller of Yoshiokubo — Tokyo
- Atma Alam Batik Art Village — Malaysia
- Moroccan Touch — Marrakech
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