Why it belongs in ORBIS
Polish clothing brand founded in 2013 by Krzysztof and Arkadiusz Bajolek (owner: BRANDBQ, Krakow), grown out of the earlier Reporter chain (1994); known for artist-collaboration graphic collections, with about 122 stores across Poland, Slovakia and Czechia by 2025.
Medicine is a Polish clothing brand owned by BRANDBQ Sp. z o.o., headquartered in Krakow, founded in 2013 by brothers Krzysztof and Arkadiusz Bajolek. The brand grew directly out of Reporter, an earlier Polish clothing chain that had launched in 1994; in 2013 most Reporter stores were converted into 'Medicine Everyday Therapy' locations. Medicine's identity centers on collaborations between its in-house Polish designers and outside artists and illustrators, producing limited graphic-print collections. By 2025 the company reported operating 122 stores across Poland, Slovakia and Czechia with over 1,100 employees.